What are the applications of BOPP colored thermosensitive synthetic paper in the retail industry?

The application of BOPP color thermosensitive synthetic paper in the retail industry is very extensive, mainly reflected in the following aspects:

1、 Price tags and promotional information tags

Price tags: In retail stores, the prices of goods need to be updated quickly and accurately to reflect real-time price changes. BOPP color thermosensitive synthetic paper has become an ideal choice for printing price tags due to its excellent printing effect and instant drying characteristics. It can provide clear and durable printing effects, ensuring that customers can easily read product prices when shopping.

Promotion information tags: Retailers often attract customers through promotional activities. BOPP colored thermosensitive synthetic paper can be used to print various promotional information labels, such as discount information, gift information, etc. These labels can attract customers' attention and increase the exposure and effectiveness of promotional activities through color printing.

2、 Receipts and shopping receipts

In the retail industry, shopping receipts and receipts are important vouchers for customers to make purchases. BOPP colored thermosensitive synthetic paper is commonly used for printing these documents. Its fast color rendering and vivid colors make printed receipts clearer and easier to read, while also having a certain anti-counterfeiting effect. In addition, the instant printing feature of colored thermal sensitive synthetic paper has also improved the work efficiency of cashiers.

3、 Product labels and barcodes

Product label: BOPP colored thermosensitive synthetic paper can be used to print product labels, including product name, specifications, place of origin, and other information. These labels can convey product information more accurately through color printing, improving the attractiveness and recognition of the product.

Barcode: Barcodes are important tools used for product identification and management in the retail industry. BOPP colored thermosensitive synthetic paper can print barcodes clearly, ensuring the accuracy and efficiency of inventory management and sales processes for products.

4、 In store promotion and advertising

Retailers can use BOPP color thermal synthetic paper to print in store promotional materials and advertisements, such as posters, promotional flyers, etc. These promotional materials can attract customers' attention and enhance the atmosphere and shopping experience in the store through color printing. Meanwhile, the durability of BOPP colored thermosensitive synthetic paper also ensures the durability and readability of promotional materials.

In summary, BOPP colored thermosensitive synthetic paper is widely used in the retail industry, not only improving the accuracy and readability of product information, but also enhancing customers' shopping experience and brand image through color printing technology.