The competitive products of the circular color copperplate label paper industry mainly include the following categories:
First, the same type of circular color label paper products
This is the most direct competition products, they are similar to round colored copper plate label paper in shape, color, use, etc., but may use different materials (such as PET, PVC, synthetic paper, etc.) or printing processes. These products replace each other in the market and jointly meet the needs of consumers for round color label paper.
Second, other shapes of colored copperplate label paper
In addition to the circle, there are square, oval, irregular and other shapes of color copperplate label paper on the market. Although these products are different in shape, they are similar in function and use to the circular colored copperplate label paper, so they may become competitive products. When choosing, consumers will decide which shape of product to buy based on actual needs and preferences.
Third, label paper products with special functions
With the development of science and technology and the diversification of market demand, some label paper products with special functions have gradually entered the market, such as waterproof, oil proof, wear resistant, removable and other characteristics of the label paper. Although these products are different in appearance from round colored copper label paper, they are more competitive in some application scenarios.
Fourth, electronic labels and smart labels
With the development of the Internet of Things and smart technology, new label products such as electronic labels and smart labels are also gradually emerging. These products not only have the basic functions of traditional label paper, but also have intelligent functions such as data storage, information tracing, and anti-counterfeiting traceability. Although they may not completely replace traditional label paper products in the short term, they have created competitive pressure on traditional label paper products in some high-end markets or specific application scenarios.
Fifth, substitutes
In addition to the above directly competitive products, there are also some alternatives on the market, which are not entirely in the category of label paper, but also able to meet certain needs of consumers. For example, some products may use two-dimensional code, bar code and other directly printed on the packaging to achieve information traceability and anti-counterfeiting traceability and other functions, thereby reducing the dependence on traditional label paper products.
In summary, there are a variety of competitive products in the circular color label paper industry, including the same type of circular color label paper products, other shapes of color copper plate label paper, label paper products with special functions, electronic labels and smart labels and alternatives. These competitive products together constitute the market competition pattern of the circular color copperplate label paper industry.