What are the threats of long-lasting heat-sensitive label alternatives?

The threat brought by the replacement of long-acting heat-sensitive label paper is mainly reflected in the competition for market share, the promotion of technological progress and the change of customer demand. Here's a breakdown:

1. Competition for market share

After the replacement enters the market, it will directly compete with the long-acting heat-sensitive label paper for market share. These alternatives may have similar or better performance, thus attracting customers who would otherwise use long-life tri-thermal label paper. With the popularity and market acceptance of alternatives, the market share of long-acting thermal label paper is likely to be eroded.

2. The promotion of technological progress

As technology continues to evolve, new materials and technologies continue to emerge, and these new technologies may lead to better performance and lower cost alternatives. For example, electronic ordering, signing technology and thermal paper are substitutes for each other, at present, with the development of information technology, the company's process and various businesses are gradually electronic, which is not a small impact on the demand for pos orders, copy paper, adhesive paper and other products. Although in the process of enterprise operation, there are still some links without the participation of thermal paper, such as customs signing, etc., these scenarios have high quality requirements for thermal paper, which brings new challenges to the production technology of thermal paper. Therefore, electronization has caused a certain impact on thermal paper.

3. Changes in customer demand

Customer demand is an important driving force for market change. If customers begin to prefer to use alternatives, then the market demand for long-acting thermal label paper will decline accordingly. This change in demand may result from the advantages of alternatives in terms of performance, cost, environmental protection, etc., or from changes in customer acceptance and preferences for new technologies.

4. Potential entrants to the industry

Potential competition refers to those enterprises that may enter the industry to participate in competition, they will bring new production capacity, share the existing resources and market share, and the result is that the production cost of the industry will rise, market competition will intensify, product prices will fall, and industry profits will decrease.

5. Foreign enterprise competition

Since China's formal accession to the WTO, some foreign special paper production enterprises began to focus on our market, and actively carry out layout development, it can be said that these enterprises, whether it is capital and technical strength, or human resources and other aspects have no small advantages, in the division of special paper market at the same time on China's paper industry has caused a great impact.

To sum up, the threats brought by long-acting thermal label alternatives are multifaceted, including competition for market share, the promotion of technological progress, changes in customer demand, the threat of potential entrants to the industry and the impact of competition from foreign enterprises. In order to cope with these threats, manufacturers of long-acting thermal labels need to constantly innovate, improve product quality, reduce costs, and pay close attention to changes in market dynamics and customer needs.