Current situation and prospect of self-adhesive label printing in China

The current situation and outlook of China's self-adhesive label printing industry can be summarized from the following aspects:

I. Current Situation

Market size and growth:

The market size of China's self-adhesive label industry continued to grow, from 16.822 billion yuan in 2017 to 31.881 billion yuan in 2023, the demand increased from 5.51 billion square meters to 9.28 billion square meters, and the output increased from 5.8 billion square meters to 9.7 billion square meters (data source: "2024-2030 China Self-adhesive label industry development strategic planning and Investment direction Research Report" released by Zhiyan Consulting.

It is expected that the market size will continue to expand in the future, self-adhesive labels occupy an important position in the global label market, and China is one of the main producers and consumers of self-adhesive labels in the world.

Application field:

Self-adhesive labels are widely used in food, beverage, medicine, personal care, cosmetics, daily chemical, electronic products, logistics and transportation and other industries. Its flexible design and ease of use make it the preferred identification and packaging material for a wide range of products.

Technological progress:

With the rapid development of digital printing technology, the self-adhesive label printing industry is gradually turning to digital printing. Digital printing technology has the advantages of personalized printing and fast delivery, reducing plate making costs, improving production efficiency and personalized customization.

At the same time, the self-adhesive label industry also focuses on environmental protection and sustainable development, using recyclable materials, water-based adhesives and environmentally friendly production processes to reduce the impact on the environment.

Market competition:

China's self-adhesive label industry market competition is fierce, there are many domestic and foreign enterprises and brands. Large manufacturers occupy a part of the market share with advantages such as scale, brand influence, and advanced technology, while small and medium-sized enterprises compete with large manufacturers through flexible production methods, diversified products and services and other strategies.

Ii. Outlook

Digital and intelligent development:

The self-adhesive label printing industry will continue to develop in the direction of digitalization and intelligence. With the application of technologies such as the Internet of Things and big data, self-adhesive labels will gradually realize intelligent applications, such as product traceability, management, identification and other functions, and improve the added value and competitiveness of products.

Environmental Protection and Sustainable Development:

Environmental protection and sustainable development will become an important development direction of the self-adhesive label printing industry. The use of environmentally friendly materials, reduce waste generation, and improve energy efficiency will become an industry consensus to meet the requirements of consumers and governments for environmental protection.

Personalized and customized requirements:

With the continuous change of consumer demand and the strengthening of personalized trends, the personalized and customized needs of self-adhesive labels will become more and more common. Brands and manufacturers will pay more attention to the uniqueness and personalized design of labels to attract consumers' attention and enhance brand image.

Market expansion:

China's self-adhesive label printing industry will actively expand domestic and foreign markets, especially emerging markets. With the expansion of the global trade and consumer goods market, the demand for self-adhesive labels will continue to grow, bringing more market opportunities for enterprises.

In summary, China's self-adhesive label printing industry has shown a good development trend in terms of market size, application fields, technological progress and market competition. In the future, with the promotion of digitalization and intelligence, environmental protection and sustainable development, personalized and customized needs and market expansion, the self-adhesive label printing industry will usher in broader development prospects.